IWC SCHAFFHAUSEN

IWC (International Watch Company) was founded in 1868 by an American entrepreneur, Florentine Ariosto Jones, in Schaffhausen, Switzerland. Jones aimed to combine Swiss craftsmanship with advanced American manufacturing techniques to produce high-quality timepieces. He established IWC in Schaffhausen, a location chosen for its water-powered mills, providing energy for the factory.

In the early years, IWC focused on producing precision pocket watches, and by the 20th century, the brand was recognized for its technical innovation and durable designs. The company made significant advancements, including the development of the first pilot’s watch in 1936, which laid the foundation for IWC’s long association with aviation and military watches.

During the 1950s and 1960s, IWC expanded its offerings, creating iconic models such as the Portugieser and the Ingenieur. The Portugieser, in particular, became known for its large case size and elegant design, while the Ingenieur introduced a robust, anti-magnetic case, catering to the growing demand for technically sophisticated watches.

In the 1980s, IWC entered a period of stability under the ownership of the Richemont Group, which helped maintain its high standards of craftsmanship. The brand continued to innovate, with notable models like the Big Pilot’s Watch, which debuted in 2002, further cementing IWC’s reputation for creating timepieces with both precision and style.

Today, IWC is regarded as one of the most prestigious luxury watch brands, known for its exceptional engineering, classic designs, and commitment to horological innovation. It produces a wide range of models, from sophisticated dress watches to rugged, high-performance timepieces.

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